Inspiring Stories of Teachers: Our Video Production for Oklahoma City Public Schools

We recently had the privilege of collaborating with Oklahoma City Public Schools (OKCPS) on an exciting video production project aimed at recruiting passionate educators. This project not only highlights the dedication of teachers but also underscores the profound impact of education on the community. We truly believe in the power of education and have a passion for showcasing stories that celebrate learning, both in the educational sector and among other non-profits.

Oklahoma City Public Schools' Vision

Oklahoma City Public Schools approached us with a compelling vision: to create recruitment videos that capture the essence of what it means to be an OKCPS teacher. Together, we embarked on a pre-production journey, identifying teachers who truly embody the spirit of OKCPS. Our main question, "Why do you choose OKCPS?" guided the narrative, aiming to showcase the significant influence of education on students' lives.

Strategy and Planning

Our collaboration began with detailed planning sessions to ensure that we fully understood the objectives of OKCPS. We identified key teachers whose stories would resonate most with potential recruits. These teachers exemplify the dedication and passion that define the OKCPS community. We wanted the videos to reflect the authentic experiences of these educators and the positive impact they have on their students.

Filming and Production

To bring this vision to life, we developed a comprehensive production plan. This included a full day dedicated to gathering heartfelt testimonials from teachers and another day focused on capturing candid B-roll footage of these educators in their element. We used high-quality filming equipment, including two Sony FX3 cameras paired with a prime lens kit: NiSi Athena. This kit featured a range of focal lengths (25mm, 35mm, 50mm, and 85mm), allowing us to capture a variety of perspectives. For lighting, we utilized the Aputure 600D as the key light, and in some shots, we enhanced the ambiance with Godox tubelights as fill lights.

Teacher Stories

The heart of this project lies in the stories of the teachers we featured. Each one shared their unique journey and the reasons they chose to teach at OKCPS. Their passion for education and dedication to their students shone through in every frame.

One teacher spoke about the joy of seeing their students' faces light up with understanding, while another highlighted the importance of creating a safe and supportive environment. These stories are a testament to the incredible work that OKCPS teachers do every day. Their commitment not only helps students achieve academic success but also fosters a love for learning and personal growth.

Impact on the School Community

The response to the videos has been overwhelmingly positive. The team at OKCPS was thrilled with the final product, and the videos have become valuable recruitment tools. They have been showcased at job fairs and widely shared on social media platforms, helping to attract new talent to the district.

Additionally, we are proud to announce that this video series won two prestigious awards at the 2024 Communicator Awards: the Excellence Award for Series-Educational Institution for Film & Video and the Excellence Award for Series-Corporate Image for Film & Video. These honors recognize the highest level of achievement in the industry and underscore the quality and impact of our work.

Our Passion for Education

At VGM Visual Storytelling, we are deeply committed to the power of education. We believe that sharing the stories of educators and non-profits that celebrate learning can inspire and drive positive change. Our passion for storytelling is reflected in every project we undertake, and we are dedicated to creating content that highlights the transformative impact of education.

Conclusion

Working on this project has been a rewarding experience for our team. It allowed us to highlight the real stories of dedicated professionals who are making a significant difference in the lives of their students and the Oklahoma City community. This project also aligns with our broader mission to support and celebrate educational initiatives and non-profits that foster learning and growth.

Join us in celebrating the exceptional educators at OKCPS. Watch the full video series here and share your thoughts with us. If you're part of an educational institution or non-profit looking to enhance your online presence and share your inspiring stories, we can help. Our team travels and works all over the USA, bringing your unique story to life through video production and social media strategies. Contact us today to learn more about how we can collaborate to showcase the exceptional work you do.